Your PIM is only as good as what goes into it. Fix upstream.
SKU Launch sits before your PIM — sourcing data from suppliers, extracting and enriching attributes, normalising values, and exporting clean, complete, structured records. Your PIM does what it was built to do: store and distribute the single source of truth.
.png)
.png)
A PIM doesn't fix bad data. It stores it more expensively.
The PIM promise is a single source of truth. The PIM reality — for most companies — is a single source of incomplete, inconsistent, partially enriched data that nobody fully trusts. Not because the PIM is broken. Because the data going into it was always the hard part, and nobody solved that before they bought the PIM. Garbage in, organised garbage out.
Head of Digital, UK industrial manufacturer
SKULaunch doesn't compete with your PIM. It solves the problem your PIM was never designed to solve: getting clean, structured, complete product data in the first place. Supplier onboarding. Attribute extraction. AI enrichment. Value normalisation. Quality gates. All of it runs before the data reaches your PIM — so your PIM can finally do what it was built to do: store the truth and distribute it.
How it connects
SKU Launch exports to your PIM via API or structured file. No rip-and-replace. No migration project. No disruption to your existing workflow.
.png)
API-first export
Structured file export
Quality-gated sync
SKU Launch does the hard part. Your PIM does what it's best at.
Works with every major PIM — and any PIM with an API
Akeneo
Native API integration. Field mapping configured via SKU Launch UI. Supports product models, families, all attribute types.
Plytix
Native API integration. Map attributes and categories in the SKU Launch UI, aligned to your Plytix schema. Supports single and multi-value fields
Bluestone
Native API integration. Category and attribute mapping configured in the SKU Launch UI. Full support for Bluestone's data model.
Sales Layer
REST API export. Entity and attribute mapping configured per Sales Layer data model.
Salsify
Pushes enriched records via Salsify API with property mapping. Supports workflow trigger on record receipt.
inRiver
Exports to inRiver via IPMC or REST API. Entity type and field mapping configured per project.
Contentserv
API and structured file export. Field mapping to Contentserv attribute groups and classification trees.
Any PIM
If it has a REST API or accepts structured file import, SKU Launch can connect to it. Custom integrations available.
Other integration pages
PIM
You're here.
eCommerce
Shopify, Magento, BigCommerce. Complete product data synced before it reaches your storefront.
Explore →Marketplace
Amazon, eBay, trade platforms. Listings structured and validated to marketplace-specific attribute requirements.
Explore →Search
Elasticsearch, Algolia, Klevu. Structured attributes that make faceted search actually work.
Explore →See what your PIM looks like when it receives complete data
Book 30 minutes. We'll show you the SKU Launch → Akeneo (or your PIM) connection — and walk through a live enrichment-to-export for a product category from your catalogue.
Product data enrichment that actually gets done — so your product pages convert, your search works, and your team stops living in spreadsheets.
.png)